AlphaTrait Privacy Policy

Our Privacy Policy will explain what information we collect when you visit our site, how we use that information, and what choices you have about how that information is used. We urge you to read our entire Privacy Policy so that you will understand our commitment to you and your privacy.

Information You Voluntarily Provide

PERSONAL/CONTACT INFORMATION

When you place an order on our Site, we collect your name, email address, mobile phone number, mailing address and credit card number. The personally identifiable information we collect when you place an order or register for membership on our Site may be used for any of the following purposes: (1) to fulfill your requests for products and services; (2) to notify you of order, delivery, and shipment statuses; (3) to provide you with offers from Alphatrait; (4) to contact you when necessary; (5) to review Site usage and operations; (6) to address problems with the Site, our business or our products and services; and (7) to protect security or integrity of the Site and our business.

Your personal information may be shared with reputable third-party associates of Alphatrait that work with us to provide products and services to our customers. We may use this information for marketing campaigns in order to market products and services [to you directly, unless you have asked us not to]. We may also disclose your information to third parties if the law requires it or to protect the rights or property of Alphatrait.

If you do not want us to share your contact information with other companies or organizations, or do not want to receive additional promotions from us, please let us know by emailing us at soheil@alphatrait.com. If you opt-out of promotional or newsletter emails from Houston Meal Prep, we may continue to send you certain transactional communications, such as service announcements and administrative messages relating to Alphatrait that are necessary for our relationship with you.

We collect your mobile phone number to assist in shipping your order to you. You may also choose to receive SMS text updates from us regarding your order status. You may opt out of receiving text messages at any time by texting STOP to the sender.

Mobile marketing campaigns may involve you sending an e-mail from your mobile device to us or a third-party campaign operator. An e-mail or other response will then be sent to your mobile device. Opting to participate in a campaign is solely your choice. When you engage in these mobile marketing campaigns, we and the third-party campaign operator may collect your mobile phone number, the name of your wireless service provider, images that you send using your mobile device as part of the campaign, and other relevant information.

HEALTH AND AGE INFORMATION

When you register for membership on our Site, we also collect your basic health profile information when you actively give us such information. The health and age information we collect allows Alphatrait to evaluate your self-reported health status to determine basic program eligibility. You will be notified at registration if your profile excludes you from participation in the plan. Alphatrait will not disclose your health and age information (including self-reported height and weight) to third parties.

CREDIT CARD AND PAYMENT INFORMATION

Alphatrait does not share payment information with third parties.

INFORMATION PROVIDED IN OPTIONAL SURVEYS

Alphatrait periodically asks members to participate in online surveys or to fill out online questionnaires concerning topics such as the effectiveness of the meal programs, advertising effectiveness and customer satisfaction. All surveys and questionnaires are optional and the information collected will not be associated with any user’s personal information. Information gathered may be shared with third parties in order to improve customer satisfaction and program effectiveness. No personal information of any user will be connected to survey or questionnaire results.

OTHER INFORMATION YOU MAY VOLUNTARILY PROVIDE

From time to time, Alphatrait collects third-party email addresses or other contact information from our users and customers.

Information Provided Automatically

COOKIES

When you use our Sites, we gather web traffic information via “cookies”. Cookies are small pieces of digital information stored by your browser on your computer that tracks initial and returning visits, browsing patterns on our site, and products ordered and viewed. Our cookies do not contain personally identifying information, but they enable us to identify you as a repeat visitor and help us personalize your Alphatrait.com experience. You need to have cookies enabled on your computer in order to use our site.

FLASH COOKIES

Certain features of our Site may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from and on our Site. Flash cookies are not managed by the same browser settings that are used for browser cookies.

WEB BEACONS, PIXEL TAGS, AND 3RD PARTY COOKIES

Alphatrait, or third parties engaged by us, may use web beacons on some pages of this site. A web beacon (also known as a pixel tag or clear GIF) is a graphic image which is used to better understand the browsing patterns of visitors to the page.

When the HTML code for the web beacon points to a site to retrieve the pixel image, information can be passed along, such as the IP address of the computer that requested the image, the time the web beacon was viewed and for how long, the type of browser that was used, and previously set cookie values. Web beacons DO NOT pass or read personally identifiable information about you.

Web beacons work in conjunction with cookies set by trusted third parties that are used to assess the effectiveness of particular promotional campaigns or to optimize advertising once a user leaves a website. View your browser’s help section to determine how to configure your browser to reject or manage first party (i.e., Alphatrait) and/or third-party cookies. Alphatrait shares aggregated information collected through web beacons to vendors for which the beacon was set to determine the success of marketing campaigns, but does not disclose personally identifying information to these vendors.

What Alphatrait Does With Your Information

HOW DOES Alphatrait PROTECT CUSTOMER INFORMATION?

Protecting your information from unauthorized disclosure is extremely important to us. We use the industry standard technology to protect the security of your information. We have taken certain physical, electronic, contractual and managerial steps designed to safeguard the information we collect from you. Unfortunately, no data transaction over the internet can be guaranteed to be 100% secure. The Site operator is not subject to the privacy and data security requirements of the Gramm-Leach-Bliley Act (“GLBA”) or Health Insurance Portability and Accountability Act (“HIPAA”).

CORRECTIONS/UPDATES

To make changes to any of your personal information, including name, username, password, shipping address, and telephone number, click on the MyAccount section of the Alphatrait web site or call Houston Meal Prep at 1-713-714-3374. Household members may not make changes to your account information, or cancel or renew your account without your permission. If you have not already indicated your permission for household members to access your account at the time you placed your first order, please call at 1-713-714-3374.

THIRD-PARTY WEBSITES

Our Site may contain links to third-party websites, which may have privacy policies that differ from our own. We are not responsible for the activities and practices that take place on these sites. Accordingly, we recommend that you review the privacy policy posted on any site that you may access through our Site.

TELL US WHAT YOU THINK

Alphatrait welcomes your questions and comments about privacy and/or this policy. Please contact us at soheil@alphatrait.com.